Why Your Blog Isn’t Translating Into Sales (and What to do About it) Crickets. If that’s the sound you hear after publishing an article on your blog, it’s frustrating for sure. All that work and no one seems to care. Oh sure, a few people clicked on it. Some even liked it and commented on it. …
Why Your Blog Isn’t Translating Into Sales (and What to do About it) Read More »
7 Content Marketing Hacks that are Guaranteed to Fill Your Sales Pipeline Uh oh. You’re wrapping up with a client, and you need to develop some new relationships fast — but you’ve let your pipeline run dry. So what do you do? Make cold calls? Spam your network? Go to networking events? Write some articles? Ugh — All of those …
7 Content Marketing Hacks that are Guaranteed to Fill Your Sales Pipeline Read More »
6 Marketing Mistakes that are Killing Your Business It’s maddening, isn’t it? Marketing is talking about all the great things they accomplished last month. Social media likes are increasing. Newsletter opens and clicks are increasing. Blog traffic is increasing. And now they’re excited about a producing a video. Yet there are no leads for you to …
6 Marketing Mistakes that are Killing Your Business Read More »
How Successful Sellers Use Content to Fill Their Lagging Pipelines It sucks to be in a sales slump. The fear of not having enough business creeps in — and it’s paralyzing. Your anxiety runs at an all-time high. You’re ruminating on worst-case scenarios (am I going to lose my job? My business? My house? — hell, how am I …
How Successful Sellers Use Content to Fill Their Lagging Pipelines Read More »
You Don’t Need New Content to Get New Prospects And they’re off! You need more sales leads and it’s marketing to the rescue! Let’s interview a customer. Let’s write a blog series. Let’s develop a video! But that’s going to take too long. And it sounds expensive. “Isn’t there something we can do RIGHT NOW …